A municipal initiative that promotes synergies between commercial establishments, serving as a mechanism to stimulate local commerce. It involves creating unusual pairs consisting of “Porto de Tradição” shops and other street-level and proximity commerce establishments.

The shops participate in a temporary exchange of collection items and/or products, which is reflected in the window display of each shop through an exhibition curated by professional window dressers. The exhibition is part of a tour and runs from july 14 to august 18, 2025.